Why this certificate?
In this course, you will learn how to use AI to drive digital transformation and optimize business strategies with modern tools. You will learn how generative AI (GenAI) and technologies such as Large Language Models (LLMs) help companies shape the digital future. By the end of the course, you will be able to develop AI-supported business models and apply them in your organization.
What can you expect?
- A blended learning format that allows you to learn flexibly – ideal for combining theory and practice.
- An in-depth look at the link between AI and business strategy to help you understand not only how AI works, but how it can transform your entire workspace.
- Practical experience with AI tools and methods, such as prompt engineering, to develop new digital business models and processes.
What will you learn with us?
- The fundamentals and applications of digital transformation and generative AI, including large language models and prompting.
- How to develop and apply AI-based business models to create new processes, products and services.
- Strategic analysis and AI-supported decision-making to align your organization with the digital future How to develop and apply AI-based business models to create new processes, products and services.
Who is the certificate for?
- Young professionals who want to expand their career opportunities with AI and digital strategies.
- Professionals who want to expand their expertise in AI-based business strategy.
- Middle and senior managers who want to drive forward the digital transformation in their company.
What makes this certificate special?
- Unique integration of AI and business strategy: You not only get the technical knowledge, but also learn how to integrate it directly into strategic business decisions.
- Exclusive partnership with Altruistic AI 100: You get access to a customized Prompt Pilot, an AI trainer developed with Harvard experts to make your learning journey even more effective.
- Innovative learning experiences: Learn from renowned coaches and experts from science and industry and immerse yourself in innovative, hybrid learning formats that will help you advance both theoretically and practically.
