Ready to boost your AI skills? Start this September.
Get in Touch

Ambassador

Prof. Dr. Sven Heidenreich

Prof. Dr. Sven Heidenreich is a full professor and chair of Business Administration, with a focus on Technology and Innovation Management, at Saarland University. After earning his degree in Business Administration from Johannes Gutenberg University Mainz, he completed his PhD (2011) and habilitation (2015) at EBS University of Business and Law. His research interests include technology and innovation management, entrepreneurship, business model innovation, the circular economy, as well as digital and sustainable transformation. He has published more than 60 articles in leading international journals, received numerous international research awards, and is ranked among the most research-active business scholars in German-speaking countries.

< Back to the group of ambassadors

Scroll to Top

The key to the news.

Mit unserem Newsletter bleibst du immer auf dem Laufenden. Melde dich jetzt an und erhalte exklusive Inhalte, Webinar-Einladungen und Event-Infos direkt per E-Mail.

(function () { var translations = { de: { headline: "The key to the news.", subline: "Mit unserem Newsletter bleibst du immer auf dem Laufenden. Melde dich jetzt an und erhalte exklusive Inhalte, Webinar-Einladungen und Event-Infos direkt per E-Mail.", success: "Danke dir! Deine Anmeldung war erfolgreich. Du erhältst ab sofort unseren Newsletter mit aktuellen Inhalten, Einblicken und Hinweisen per E-Mail.", fname: "Vorname *", lname: "Nachname *", email: "E-Mail-Adresse *", phone: "Telefon", company: "Unternehmen", consent: 'Ich möchte den Newsletter per E-Mail erhalten und stimme der Verarbeitung meiner Daten gemäß Datenschutzerklärung zu. *', button: "Newsletter abonnieren", language: "de" }, en: { headline: "The key to the news.", subline: "Stay up to date with our newsletter. Sign up now and receive exclusive content, webinar invitations and event updates directly by email.", success: "Thank you! Your subscription was successful. From now on, you will receive our newsletter with current updates, insights and useful information by email.", fname: "First name *", lname: "Last name *", email: "Email address *", phone: "Phone", company: "Company", consent: 'I would like to receive the newsletter by email and agree to the processing of my data in accordance with the privacy policy. *', button: "Subscribe to newsletter", language: "en" } }; function detectLanguage() { var htmlLang = (document.documentElement.lang || "").toLowerCase(); var path = (window.location.pathname || "").toLowerCase(); if (htmlLang.indexOf("en") === 0) { return "en"; } if (/(^|\/)en(\/|$)/.test(path)) { return "en"; } return "de"; } function setText(id, value) { var el = document.getElementById(id); if (el) { el.textContent = value; } } function setHTML(id, value) { var el = document.getElementById(id); if (el) { el.innerHTML = value; } } function applyLanguage(lang) { var t = translations[lang] || translations.de; setText("newsletter-headline", t.headline); setText("newsletter-subline", t.subline); setText("newsletter-success-message", t.success); setText("newsletter-label-fname", t.fname); setText("newsletter-label-lname", t.lname); setText("newsletter-label-email", t.email); setText("newsletter-label-phone", t.phone); setText("newsletter-label-company", t.company); setHTML("newsletter-consent-copy", t.consent); setText("newsletter-button-text", t.button); var langField = document.getElementById("newsletter-language"); if (langField) { langField.value = t.language; } } function hasSuccessFlag() { var searchParams = new URLSearchParams(window.location.search); if (searchParams.get("success") === "true") { return true; } var hash = window.location.hash || ""; if (hash.indexOf("?") !== -1) { var hashQuery = hash.split("?")[1]; var hashParams = new URLSearchParams(hashQuery); if (hashParams.get("success") === "true") { return true; } } return false; } function getParamCaseInsensitive(params, key) { var lowerKey = key.toLowerCase(); var foundValue = ""; params.forEach(function (value, paramKey) { if (paramKey.toLowerCase() === lowerKey && !foundValue) { foundValue = value; } }); return foundValue; } function setFieldValue(id, value) { var field = document.getElementById(id); if (field) { field.value = value || ""; } } function populateUTMFields() { var params = new URLSearchParams(window.location.search); var utmMap = [ { param: "utm_content", field: "newsletter_utm_content" }, { param: "utm_medium", field: "newsletter_utm_medium" }, { param: "utm_source", field: "newsletter_utm_source" }, { param: "utm_campaign", field: "newsletter_utm_campaign" }, { param: "utm_id", field: "newsletter_utm_id" } ]; utmMap.forEach(function (item) { var storageKey = "ss_" + item.param; var urlValue = getParamCaseInsensitive(params, item.param); var storedValue = ""; try { storedValue = sessionStorage.getItem(storageKey) || ""; } catch (e) { storedValue = ""; } var finalValue = urlValue || storedValue || ""; if (urlValue) { try { sessionStorage.setItem(storageKey, urlValue); } catch (e) {} } setFieldValue(item.field, finalValue); }); } var currentLanguage = detectLanguage(); applyLanguage(currentLanguage); populateUTMFields(); if (hasSuccessFlag()) { var successBox = document.getElementById("newsletter-success-message"); var formBox = document.getElementById("newsletter-form"); if (successBox) { successBox.style.display = "block"; } if (formBox) { formBox.scrollIntoView({ behavior: "smooth", block: "start" }); } } })();

the key to the news

Mit unserem Newsletter bleibst du immer auf dem Laufenden. Melde dich jetzt an und erhalte exklusive Lerninhalte, Webinare und Event-Infos vor allen anderen.